The fusion between business and charitable objectives has never been stronger. We have been inspired by the B-Corp movement and operations like Patagonia, Toast and Change Please.
Since incorporation we have worked with our lawyers Bates Wells to design a new type of constitution for our company. Effectively splitting the company ownership in half, we now have two types of shares: ordinary shares and CC shares. The ordinary shares are reserved for staff and future investors; the CC shares are to be donated to charities and non-profit initiatives that are important to us.
Our vision is for this entrepreneurial donation to grow with our business. While it does, we will be donating 5% of total sales to our charities.
We are currently approaching these charities and we look forward to announcing these partnerships soon.